
Q. WHAT IS
THE BENEFIT OF A PREDICTIVE DIALER?
A. Predictive Dialing
will maximize the productivity of your calling representatives.
The benefits are very straightforward. You can triple or quadruple
your contacts.
Q. HOW DOES
PREDICTIVE DIALING INCREASE PRODUCTIVITY?
A. By passing live
contacts on to agents and screening out non-productive calls. Busy
signals, no-answers, operator intercepts, Faxes, and Modems are
intercepted and rescheduled for appropriate call back. Answering
machines can be connected or they can be rescheduled, depending
on user-defined parameters.
Q. HOW DOES
IT WORK?
A. The DCS dials numbers from your call list on
multiple phone lines. When a live "hello" is detected,
it automatically sends the call to a waiting agent. Simultaneously
(in less than a second) the calling agent’s screen displays
a contact record. When the call is completed, the calling agent
uses result codes to update the records, and goes back into the
call-receiving queue. In a matter of seconds, another call is passed
to the agent. The dialer also marks calls that did not get passed
on to agents so that there is a permanent record describing attempted
contacts. These calls are rescheduled for later recall, using parameters
set by the system manager.
Q. IF YOU
ARE DIALING OUT ON MORE LINES THAN YOU HAVE AGENTS, HOW DO YOU PREVENT
HANGING UP ON PEOPLE?
A. Predictive dialers utilize a predictive algorithm
that strikes a balance between the amount of time between call and
the number of dropped calls. Predictive levels can be set very low
(call only when an agent is available), which will guarantee that
no live contact gets dropped. Alternatively the predictive level
can be high, (call whenever a line is available) which limit the
number of live contact that get dropped. The ability to adjust calling
campaigns to a level that will minimize both wait times and drops
varies between dialer providers. (ACCESS!s unique adaptive/predictive
algorithm automatically yields optimal results). When the predictive
level is properly set, dropped calls should be minimized to well
under 1% - most of which will result in a ring at the contact phone
with the connection terminating prior to the contact answering the
phone. (On the ACCESS! system manager can determine the desirable
proportion of dropped calls via easy-to-use pull-down menus.)
Q. HOW ARE
ANSWERING MACHINES HANDLED?
A. Most predictive dialers have answering machine
detection options- allowing you the choice of leaving a message
on the machine or scheduling the record for later call back. The
sophistication of the answering machine detection is another variant
between different predictive dialing providers. Less sophisticated
systems use voice cadence detection – which assumes that a
long burst of words (Hello, this is the Jones residence…)
is an answering machine. Cadence detection alone is about 60% effective
in correctly detecting an answering machine. The best system use
both cadence and frequency detection, which electronically measures
voltage and line noise to more accurately detect an answering machine.
This combined approach is proven to be more than 90% effective.
Q. HOW MUCH
TIME DO AGENTS WAIT BETWEEN CALLS?
A. It depends on several factors – primarily
the predictive level setting, the quality of the calling list, the
number of lines being used, and the time of day. A well-cultivated
calling list set to a proper predictive level should pass call on
to agents in 20 seconds or less.
Q. WHAT FACTORS
SHOULD BE CONSIDERED IN DECIDING WHICH PREDICTIVE DIALER TO PURCHASE?
A.1. The quality of the predictive algorithm. How
well does it minimize the time between calls and the drop rate percentage?
2. The reputation of the company-based on comments from satisfied
users. How well does the company respond to customer calls for assistance?
3. Is the system architecture open and able to easily accommodate
expansion without incurring significant reinvestment or down time?
4. How well does the system fit your business needs? Will you need
to run more than one type of campaign at a time? Will you need to
change campaigns "on-the-fly?" How difficult is it to
obtain replacement parts? Can the system adapt to your existing
database? How easy is the system to learn for new agents? Will the
system create the type of reports you need. Can they serve as a
management tool for you to control your calling campaigns more effectively?
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